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Adriana, Joan, Rosie, Isabelli and Crista Pose Together for Balmain’s Spring 2015 Ads (Forum Buzz)

We’ve witnessed Olivier Rousteing put his own spin on French fashion house Balmain. Long gone are Inez Van Lamsweerde and Vinoodh Matadin lensing the campaigns and the likes of Kate Moss, Daria Werbowy and Anja Rubik are nowhere to be found. Rousteing instead has introduced Mario Sorrenti to Balmain and has tapped models Adriana Lima, Joan Smalls, Rosie Huntington-Whiteley, Isabelli Fontana and Crista Cober for the brand’s new Spring 2015 fashion spots. The girls are photographed socializing around a table full of food, while in another shot, they play video games. A fun yet dark campaign for Balmain and we’re loving it!

Ad Campaign Balmain Spring 2015 Mario Sorrenti


Our forum members continue to voice their enthusiasm after WWD released the images earlier today. “Great casting!! Looks nice,” commented zacatecas570, who got us off to a positive start inside the thread.

“Love love love the cast, so excited to see Crista with these models,” added KateTheGreatest, who was full of praise for the casting this season.

“I love that they are playing on the original Nintendo! Love it. Amazing cast,” agreed vivaglam.

“I’M SO EXCITED, THANK GOD; NO CARA, NO JOURDAN, NO ISSA,” exclaimed an elated GlamVal.

Also more than thrilled was Oxymore: “Not disappointed! This campaign is awesome.”

“This is just stunning, powerful, I love it so much!!!! Rosie is really the star for me,” shared gossiping.

Are you a fan? Check out more campaign images and share your own opinion with us inside the thread here.